Job Title: Partnerships Manager (Advertising/ Digital Marketing)
Location: London, Hybrid
Salary: Competitive
Job Type: 6-12 month fixed term contract (potential start date; late 2024 or early 2025)
Webloyalty International is a leading provider of online rewards programmes and partners with over 200 Travel and Retail websites globally
Discover a vibrant world of digital marketing by joining Webloyalty, where collaboration, diversity, and inclusion are at the core of our values. Our team-centric environment is built on mutual respect, open dialogue, and continuous personal and professional development. We appreciate the value of diverse minds and talents, encouraging unique perspectives that drive creativity and innovation.
The Partnerships Manager role is a hands-on, client-centric opportunity. Collaborating with Senior Managers and Directors, you'll oversee and nurture a portfolio of Webloyalty partnerships, maximizing their long-term value.
Our commitment to top-tier account management is reflected in our welcoming, transparent work atmosphere. This role demands a blend of business acumen, analytical skills, and expertise in online marketing and operations.
For those eager to expand their skill set and embrace new competencies, including the latest in ad-serving and multivariate testing, this role offers a path for professional growth.
What to expect ?
Relationship management
- You'll handle client relationships to retain and boost client profitability, showcasing a deep grasp of client priorities and being responsive to their needs.
- Manage regular contact and assigned calls with clients
- Prepare and present at quarterly client review meetings
- Collaborate with internal and client-side stakeholders the client optimization strategy
- Assist the Director during contract renegotiations including commercial terms
- Conduct training/partner overview sessions with clients where appropriate
Reporting and analysis:
- You'll analyze data from multiple marketing channels, creating concise reports and presentations to inform the business owner's decisions(e.g. generate daily, weekly and monthly reports for delivery to clients where required)
- Create and analyse various reports using Cognos, SAS and Webloyalty's bespoke suite of tools
- Project client revenue forecasts
- Analyse campaign data and trends and work with Finance to validate and reconcile data and client reporting
- Work with teams to identify and close data gaps in order to resolve data integrity issues.
Campaign management:
While a dedicated ad ops team manages the majority of campaigns, your role involves a strong grasp of campaign deployment. You'll launch new client assets, collaborate with partners for campaign maintenance, and ensure integrity. Additionally, you'll partner with our marketing team for implementing, tracking, and analyzing multivariate testing across various channels (Web, app, email).
Full training will be given on Google Campaign Manager (formerly known as DoubleClick) and internal systems.
About you:
- Strong Account Management experience with digital/online/e-commerce/affiliate network background; subscription, membership and/or continuity club experience valued.
- Strong interpersonal skills with demonstrable ability to bond with clients and nurture on-going relationships.
- Highly proficient at creating and delivering client presentations.
- Numerate and confident with conducting analysis with a logical approach to problem-solving.
- Ability to work well with business users in gathering requirements and interpreting them in order to meet the user's business needs, including understanding technical concepts and explaining them to non-technical stakeholders.
- Excellent attention to detail, along with strong oral, written communication and analytical skills
- Must be a team player with a collaborative work ethic, who can also work well independently. Strong desire to succeed. Highly motivated, flexible, adaptable nature.
- Proficiency in Excel, Word and PowerPoint required.
Nice to have:
- Experience in affiliate marketing account management, network side, would be advantageous
- Experience with online reporting packages preferred e.g. SAS (functional experience is more important than technical expertise) as well as generally tech savvy
- Working knowledge Google Campaign Manager (or similar ad serving environment)
- Additional foreign languages welcomed e.g. French, Spanish, Dutch
Work-Life Balance:
We understand the importance of work-life balance. Our flexible working arrangements allow you to find the perfect harmony between your home and Webloyalty offices, prioritising your needs, your family, and your customers.
This role offers hybrid working hours - 2 days in our London office (Oxford Street) and 3 days WFH.
What We Offer:
At Webloyalty, we truly value our employees, and recognize the significant contributions they make. We understand the importance of acknowledging your commitment, aspirations, and achievements. That's why our rewards package is consistently reviewed to ensure it's aligned with your ambitions and accomplishments.
Candidates with the relevant experience or job titles of: Relationship Manager, Partner Relations Manager, Senior Account Executive, Account Manager, Sales Manager, Client Relationship Manager, Senior Sales Executive, Brand Management Executive, Project Manager, Partnerships Manager may also be considered for this role.