Senior Membership Officer
Location: London/Hybrid
Salary: £40,000 per annum, dependent on experience
The Role
The Senior Membership Officer will play a vital role in increasing the organisation s membership and showing existing direct, and supporter members, the value of the membership programme. This position involves overseeing membership recruitment, retention, and engagement strategies to ensure a diverse and active membership base. The successful candidate will work closely with care providers, key stakeholders and their colleagues, to enhance member services and contribute to the overall mission of the organisation. The senior membership officer will ensure communications with members are effective and at optimum levels.
Key Responsibilities
Membership Management:
- Develop and implement strategies for membership recruitment, retention/nurture, and engagement.
- Maintain accurate and up-to-date membership records, ensuring data integrity in the CRM membership database.
- Monitor membership trends and conduct regular analysis to identify opportunities for growth and improvement.
Member Engagement:
- Create and execute programmes and initiatives designed to enhance member engagement and satisfaction.
- Act as the primary point of contact for member inquiries, providing exceptional member service and support.
- Organise and facilitate member events, workshops, and networking opportunities to foster connections and collaboration.
- Manage, facilitate, coordinate and attend national a third-party events calendar annually and beyond and facilitate the necessary contra arrangements and marketing requirements.
Communication and Outreach:
- To hold central role in managing effective communication channels with members
- To play a pivotal role in maintaining their social media profile
- Collaborate with colleagues to design and implement outreach campaigns to attract new members.
- Represent the organisation at relevant industry events, conferences, and meetings to promote membership benefits.
Collaboration and Partnership:
- Work closely with the Policy Team and other colleagues to enhance member services and align initiatives with their organisational goals.
- Build and maintain relationships with external stakeholders, partner organisations, and sector leaders to promote their mission and increase membership visibility.
- To instruct and develop third party support materials to aid supporter member marketing through white papers, reviews, articles, blogs and other media.
Reporting and Evaluation:
- Prepare regular reports on membership numbers, trends, and engagement activities for the Chief Executive and the Board of Trustees.
- Evaluate the effectiveness of membership initiatives and make recommendations for improvements based on feedback and data analysis.
Leadership and Development:
- Provide guidance and support to the membership officer, fostering their development and enhancing team performance.
- Stay informed about industry trends, best practices, and legislative changes affecting the care sector to inform membership strategies.
Skills and Qualifications
- Bachelor s degree in social sciences, business administration, or a related field (or equivalent experience).
- Minimum of 3 years of experience in membership services, community engagement, or a related field, preferably within the social care sector.
- Strong understanding of the care sector, including policies, regulations, and challenges facing care providers is preferable.
- Exceptional communication and interpersonal skills, with the ability to engage and build relationships with diverse stakeholders.
- Proven ability to develop and implement membership programmes and initiatives.
- Strong organisational skills and attention to detail, with the ability to manage multiple projects simultaneously.
- Proficient in Microsoft Office Suite and experience with CRM and/or membership management databases
- Ability to work collaboratively in a team-oriented environment.
- Self-motivated and results-driven, with a proactive approach to problem-solving.
- Ability to multitask, and work at pace in a fast moving and often reactive environment.
To Apply
If you are a suitable candidate and would like to work for this reputable organisation, please do not hesitate to apply.
Application closing date: 24th October 2024
Application may close earlier if a suitable candidate is appointed sooner.