Brand Manager

Are you looking to progress within your marketing career? Do you have strong Brand marketing, digital marketing, social media and eCommerce? Do you have strong B2C marketing skills? If the answer is yes to the above questions this could be the PERFECT role for you! A fantastic opportunity for a Brand Manager within a dynamic marketing team. Key Responsibilities: Developing and executing brand strategies to increase brand awareness, market share, and profitability for the company's products. Develop and implement long-term brand strategies that align with company goals. Ensure that packaging aligns with consumer trends and stands out. Collaborate with the digital marketing, social media, and PR teams to ensure cohesive messaging. Managing all aspects of brand communication, innovation, and customer experience across various channels while ensuring alignment with business objectives and market trends Work closely with the R&D and product development teams to oversee the launch of new products, ensuring alignment with brand values. Create go-to-market plans for new product launches, including positioning, pricing, and promotional strategies. Provide regular performance updates to senior leadership, offering insights and recommendations based on data.The successful candidate will have previous B2C marketing experience, within Brand marketing, digital marketing, prodcut and eCommerce. Experience using marketing software including CRM, Google Analytics, and social media platforms. In return you will receive a salary paying circa £50K DOE +hybrid working (2 days WFH non negotiable) + excellent benefits If you are keen to know more about this fantastic opportunity as a Brand Manager position, please click on the link to apply! Alternatively, you can get in touch with Bianca Halliburton at Reed Marketing & Creative in Reading